News — ImageSearch

Google Shopping is getting a redesign with several new features, including options to shop local stores, track prices and even find style inspiration through Google Lens. Already, Google Lens’ smart image recognition technology can help identify objects, translate text and find similar items. Now, using a photo of an outfit you like — for instance, something you found on Instagram — Google Lens will be able to pull up other “style ideas” from around the web. These style ideas are focused on showing you how other people are wearing the item in question, not just returning matches of similar items,...